Archives: June 2018

Deirdre Baggot, leading the effort into the world of Bundle Payments

“Be willing to tell it like it is even if it means you don’t get the work”

Deirdre Baggot

In 1997 Dierdre Baggot started her career as a nurse at North Western Memorial Hospital. After six years she went on to become a business analyst and administrative manager for the University of Michigan Health Systems. Nine years after her start at North Western, Dierdre Baggot was now the Senior Administrator of the Cardiac and Vascular Institute. Following her stint at the Institute, she found herself now Senior Vice President of GE Healthcare Partners where she spent six years working on healthcare payment systems. Read more at to learn more.

It is people like Diedre Baggot who continue to lead the effort and whose drive can be only be powered by the need to help those who are less fortunate. In this world there is no shortage of the needy and without people like Deirdre Baggot, we might be looking at this world in a black and white lens. She recently blogged about how “we have over 60,000 different diagnoses, more than 6000 drugs and more than 4000 surgical techniques and procedures that we are attempting to deploy.” This need to stay deeply involved and make her voice heard on the issues that matter is the type of leadership that we need in every sector, private and governmental.

Because of the overwhelming nature a fee-for-service has on not just the patient , but everyone else involved, the innovative birth of a bundle payment had to happen, not just in California, but in as many places that can be reached. With a bundled payment, for all of the care and services related to a specific clinical episode or condition, the patient can just make one single payment. Deirdre Baggot continues to push the envelope to find better costs and reimbursement portfolios.

In a world that’s always changing, it’s nice to have someone who refuses to change one thing. The willingness to never to compromise what she stands for in exchange for financial gain .



How Lori Senecal Rules as a Female CEO

Lori Senecal, another female CEO like Cheryl Sandberg, is making great strides in her leadership role with CP+B. This global company has experienced tremendous growth since Lori stepped in to take over in 2015, and oversees 10 international offices. With so much on her plate, how does Lori know which direction she is going? It’s no doubt challenging as their global growth continues. Two of her priorities were company culture as well as to streamline the business itself. There are certain aspects of a company that every CEO wants to enhance or embellish.


Lori knows that working together collaboratively, as well as being inventive and agile are critical for any company. Overall, her desire is to see the company thrive, but it must do so both locally and at the global level. Lori’s strength is leadership, which has not only encouraged those working within the company to step up to the plate and do their work with pride, but to work together with others in order to make it possible. Due to her impeccable dedication and hard work, Advertising Age has maintained their interest in her as a leader and CP+B.


Recognition is something that Lori is no stranger to, having been recognized recently as one of the top, “Creativity Innovators of the Year” in 2017. Additionally, the year prior (2016), Lori was listed among the “Agency Executives to Watch”. Other prestigious acknowledgements came from Accompany‘s 100 Power List as well as recognition from Fast Company for being a revolutionary leader and CEO. It was in 2017 that she was recognized as one of the Most Creative People in Business, shining light on Lori and all of her accomplishments.


Lori is known for her position as a “believer in the heroic”. She draws her inspiration primarily from creative thinking and strategy. She is considered among the best to be a top leader in global business endeavors, and she is also recognized for her skills and talents among her peers in business. Lori remains a revolutionary role model for women in business in the United States and around the world.